Beyond Retail: How Interpretation Supports Our Partners

Beyond Retail: How Interpretation Supports Our Partners

Time: Wednesday, 1:00 pm - 2:00 pm

Location: Regency C (2nd Floor)

Sponsored by Waterford Press

Presented by:

Chuck Lennox, Principal, Lennox Insites

Jeff Gabriel, Executive Director, Eastern Sierra Interpretive Association

Kerry Olson, Deputy Associate Director for Interpretation, Education, and Volunteers, National Park Service

Patty Ressler, Executive Director, Black Hills Parks and Forests Association

Interpretation has had a long and storied history with federal land management agencies -- visitors coming to any public land are looking for information that will enhance their experience. Partnership agreements frequently highlight the nonprofit partner’s role in education and interpretation. Thus, many agency partners focus heavily on interpretive merchandise sold in visitor centers or ranger stations. Join us as we delve into the creative collaboration process necessary to provide effective interpretation beyond just retail services.