Yellowstone Forever’s Blossoming Partnership with Dümmen Orange

By Katie Cavanaugh-Smith posted 05-28-2024 01:36 PM


Petunias for the Park!

PLA member Yellowstone Forever, the official nonprofit partner of Yellowstone National Park, has been cultivating a vibrant and impactful partnership with Dümmen Orange for the past three years, that continues this year. This unique collaboration centers around the Surprise® Yellowstone Forever petunia, a one-of-a-kind flower that has brought significant support to the park’s projects and programs. Through this innovative initiative, Dümmen Orange has donated more than $250,000 to Yellowstone Forever, with a portion of the royalty revenues from each petunia sale contributing directly to the park’s preservation efforts.

Supporting Yellowstone’s Vital Projects
Yellowstone Forever plays a crucial role in funding a wide array of initiatives that ensure the park's sustainability and ecological health. Contributions from the Dümmen Orange partnership have supported the historic Yellowstone Wolf Project, Native Fish Restoration, Yellowstone Cougar Project, Bison Conservation and Transfer Program, and the Youth Conservation Corps, among other priorities. This financial backing is instrumental in maintaining the park's natural beauty and biodiversity, securing its future for generations to come.

The Creative Partnership
The partnership between Yellowstone Forever and Dümmen Orange is built on a shared mission of connecting people with nature's beauty. The Yellowstone Petunia, born from a single cutting, quickly became a symbol of this connection. With every sale, 10 cents goes directly to protect Yellowstone, amassing nearly $100,000 in 2021 alone. The petunia’s vibrant colors and ‘halo effect’ inspire positivity throughout its supply chain, making it a meaningful purchase for customers. As the partnership gains momentum, Dümmen Orange is expanding its impact with new flowers like the Old Faithful Mix, which includes verbena, further fostering the connection between people and extraordinary places like Yellowstone.

A Sustainable Future
Dümmen Orange’s commitment to sustainability and corporate social responsibility (CSR) aligns seamlessly with the goals of Yellowstone Forever. Dümmen Orange’s CSR strategy promotes fair-trade certified flowers and builds trust within their community, viewing flowers as a form of art that bridges the gap between people and the planet. 

Yellowstone Forever's partnership with Dümmen Orange demonstrates the power of collaboration in protecting and celebrating our natural heritage!